Client
Ology Creative
Project
Corporate Identity
Responsibilities
Concept
Design Development
Naming
Design Refinement
Style Guide
Application Roll out
Client
3 Deep - Doma Group
Project
Property Identity Design
Responsibilities
Concept
Design Development
Design Refinement
Roll Out
Project
Calisthenics Victoria Re-Brand
Client
Calisthenics Victoria
Agency
Union Inc.
Responsibilities
Concept
Design Development
Design Refinement
Style Guide
Roll Out
Finished Artwork
Presentation
Art Direction
Creative Direction
A selection of covers & spreads from over
5 years of catalogue and exhibition identity work
for Metro Gallery. I had the pleasure of working
with celebrated Australian and international
artists including; John Olsen, Tommy Watson
and Anthony Lister. Also London’s famous
sculptor Alexander Hoda and the Godfather
of street art from Paris, Blek Le Rat.
Project
Catalogue Design
Exhibition Identity
Gallery Identity and Logo Design
Client
Metro Gallery
Responsibilities
Concept
Design Development
Design Refinement
Presentation
Finished Artwork
Roll Out
Fletcher is a new and innovative art enterprise providing an exclusive, unique and exciting experience, product and service for new and established art collector’s. The Fletcher Brand Identity reflects the values of Fletcher’s ever-changing and unexpected offering. It is versatile and primarily serves to showcase the artist’s work, whether it be promoting an exhibition or event or curating it for private residences. Examples of the Web Homepage and Identity Style/User Guide shown here.
Project
Identity Design
Client
Fletcher Arts
Responsibilities
Concept
Naming
Design Development
Design Refinement
Creative Direction
Style Guide
Finished Artwork
Project/s
Property Identity
Agency
Union Inc.
Client/s
Villaworld - Lilium
Metricon - The Haig
Responsibilities
Concept
Naming
Design Development
Design Refinement
Roll Out
Finished Artwork
Presentation
Art Direction
Creative Direction
Second Space Projects (2SP) is run by GSA Well-Being Arts Affiliation are focused on enriching the artistic and cultural pursuits of the University of Melbourne through interdisciplinary collaboration between students and non-students.
Project
Identity Design
Agency
Union Inc.
Responsibilities
Concept
Design Development
Design Refinement
Presentation
Art Direction
Finished Artwork
Roll Out
Client
Suzanne Jones
Project
Corporate Identity
Responsibilities
Concept
Design Development
Naming
Design Refinement
Style Guide
Roll Out
Finished Artwork
Presentation
Creative Direction
Web Design
eDM
Client
One Fell Swoop - Watermark Residences
Project
Identity Design
Responsibilities
Concept
Design Development
Design Refinement
Style Guide
Creative Direction
Web Design
Roll Out
Finished Artwork
Pictorial book published by Hardie Grant; Andiamo! Capturing Italy.
Photographs are available for purchase as custom display prints. Click here for further information.
This is a premium product and the design needed to both engage, and instruct the consumer about the colour change that naturally occurs. The product on shelf variably can become pink, this is evidence of its purity and the design underlines this positively.
Project
Honest Harvest
Identity and
Packaging design
Agency
Union Inc.
Client
Honest Harvest
Responsibilities
Concept
Design Development
Design Refinement
Presentation
Art Direction
Finished Art
Roll Out
A recently completed poetry book project
currently pending publishing.
Project
Book Design
Illustration
Client
Paul Redman
Responsibilities
Concept
Design Development
Design Refinement
Presentation
Illustration
Finished Art
Restaurant Identity Design
Brandmark
Client
South Melbourne Central
Responsibilities
Concept
Naming
Design Development
Design Refinement
Presentation
Art Direction
Finished Artwork
VeroGuard Systems provide online security services for consumers, business and government. VeroGuard technology enables online authentication and encrypted transmission across fixed and mobile networks with same level of identity security as the ATM network.
This is part of the design development work to refresh their identity.
Project
Brandmark Design and Identity Refresh
Studio
SML
Client/s
VeroGuard
Responsibilities
Concept
Design Development
Design Refinement
Presentation
Creative Direction
Personal project
Work in progress: Astrology concept
Client
Apogee Financial Group
Project
Corporate Identity
Responsibilities
Concept
Design Development
Design Refinement
Style Guide
Roll Out
Finished Artwork
Presentation
Art Direction
Creative Direction
